Trust the Journey
With QPtrust, user privacy preferences are continuously monitored across the entirety of your website, for the duration of their journey.
Failing to enforce user privacy preferences can have catastrophic consequences, including eroded customer trust and increase legal liability exposure. Current solutions are based on agreements and expected goodwill behavior, without any tangible visibility and control measurement.
Now with QPtrust, publishers gain full visibility of user preference enforcement, alerting you to any deviation and, should you choose, automatically enforcing user consent preferences.
Integrating with the CMP solution and IAB, QPtrust monitors compliance in real-time throughout the entire user journey to deliver:
Open architecture facilitates full CMP and local jurisdiction integration
Approach customization vis-a-vis CMP and jurisdiction applicability
Full processing activity records for violation scope retrieval and effective incident mitigation
Integrating directly into CMP framework, QPrules monitors compliance in real-time throughout the entire user journey to deliver:
Our thoughts and perspectives on the future of data privacy and the evolving regulatory landscape.
